Operator systems for brands and restaurants
Operators, not dashboards.
We build and run connected systems that watch your ad spend, stock, invoices, payroll and orders, propose the fix with the whole business in view, and act only when you approve it in Slack.
Run a restaurant or cafe? See our restaurant stack on Square
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How every system works
It watches, it proposes, you approve.
Dashboards tell you what went wrong. Our systems tell you what to change, check their own reasoning, and wait for your yes before they touch anything.
Built-in guardrails
Automation that can spend your money needs brakes. Every system ships with all six.
Dry run first
Every system starts by proposing, not doing, so you can judge its calls.
Rate caps
A hard limit on how many changes can run in an hour.
Circuit breakers
Systems stop themselves when data is stale or results look wrong.
A full log
Every proposal, approval and outcome is recorded and reviewable.
Access you control
Connections use your own accounts, and you can revoke them at any time.
Alerts where you work
Watchdogs report to Slack, so problems reach you before they cost you.
Connected context
Every decision sees the whole business.
Our systems share one live picture of your ads, stock, orders, invoices, staff and books. A proposal isn’t based on one channel’s numbers. It is checked against everything it affects.
A one-channel tool says
Return on ad spend is 4.2. Raise the budget by 30%.
With the whole picture
Hold. There are 9 days of stock left across your store and Amazon, and the next shipment lands in 21 days. More spend would sell it out and leave ads pointing at an empty page.
Drew on
- Ads
- Store sales
- Amazon
- Inventory
- Purchase orders
Connected once, used everywhere
Each platform is connected one time. Every system reads from the same live picture instead of keeping its own copy.
Decisions at the level of the business
A proposal is checked against everything it touches, from stock and cash to staff and the email calendar, not just the channel it came from.
Each new system starts smarter
Add a system and it already sees what the others see, so it makes better calls from its first day.
Example decisions. The figures are made up.
Systems
Pick the problem. We run the system.
Each system solves one problem that someone usually pays an agency, a bookkeeper or a spreadsheet to handle. We set it up, run it and report on it.
For DTC and Shopify brands
Ad spend, warehouse bills, Amazon and your trademarks, watched every day.
- FreeAvailable now
Store Audit
A free look at your store the way a first-time visitor and an AI shopping assistant see it.
- Available now
Media Operator
A media buyer that watches every channel daily and changes nothing without your yes.
- Pay only on recoveryAvailable now
3PL Invoice Guard
Every line of your warehouse invoice, checked against the rate card you agreed.
- Available now
Amazon Ads Engine
Daily Amazon advertising that runs on rules you can read, with brakes built in.
- Early access
Trademark Watch
Know the day someone files a trademark that looks like yours.
For restaurants, cafes and clubs
Your own kiosk, kitchen screens, ordering and back office, built and run on your Square account.
See the full restaurant stack- Available now
Restaurant Finance Ops
Tip pools, payroll and the books, done every pay period without the spreadsheet.
- Taking pilot venues
Restaurant OS for Square
Kiosk, kitchen screens, menu boards and mobile ordering for Square merchants.
- Taking pilot venues
Meal-Prep Subscriptions
A weekly meal-plan line for your kitchen: menus, cutoffs, auto-charge and delivery.
- Available now
Menu Photo Studio
Consistent, photoreal menu images for every item, on every channel.
For operators running several businesses
Custom systems built with AI, and the guardrails to run them in production.
- Early access
Basecamp Capture Agent
Decisions and to-dos pulled out of Basecamp threads before they get lost.
- Available now
AI Ops Studio
A fractional CTO for operators who want custom systems built with AI, and run safely.
Working together
Start small. Keep what earns its place.
Start with a free audit
A free store audit, or a 3PL invoice audit you pay for only if we recover money. Neither needs access to your ad accounts.
Run a pilot
We connect one system in dry-run mode, so you see its proposals before it changes anything.
Operate
Monthly, with approvals in Slack and a report on what changed and what it earned.
Free, no obligation
Get a free Store Audit
A first-time visitor’s view of your store, an AI-search readiness score for every product, and the fixes for every gap. No account access needed, and it costs nothing.
Questions
Before you ask
How is this different from a dashboard or an automation tool?
Dashboards report one channel, and automation tools follow fixed rules inside one app. Our systems share one connected picture of your whole business: ads, stock, orders, invoices, staff and books. Every proposal is checked against everything it affects before it reaches you, and each new system you add sees what the others already see.
Do you need access to our accounts?
Not for a store audit, which uses only what a visitor can see. Systems that manage spend or books need access to those platforms, through your own accounts, and you can revoke it at any time.
Will it change things without asking?
No. Every system proposes first and acts only after you approve, within limits you set. New systems start in dry-run mode.
Is this software or a service?
A service. We set up and run the system for you, so there is nothing to install or learn. A few smaller tools are opening as standalone products in early access.
What does it cost?
The Store Audit is free. Every other system lists its pricing model on its page, either a monthly fee or a share of results. Send an enquiry and we will quote for your size.
Which platforms do you work with?
Shopify, Google Ads, Meta, TikTok, Amazon, Klaviyo, Square, Toast, QuickBooks, Connecteam, Basecamp and Slack, among others. Each system page lists what it connects to.